04/5/11
Foundational Exuberance

Grassroots Run Deep: Green Provocateur in Milan


Foundational Exuberance

The world is heading to Milan for Salone Internazionale del Mobile forthwith and it’s likely that everyone in the design world is going to be met with an entirely different landscape than they’ve encountered in central Milan in the past, especially the Porta Nuova and Republica neighborhoods. I snapped this shot from my hotel room in the Principe Di Savoia last October as the city began to prepare for the World Expo 2015, which will carry the theme “Feeding the Planet, Energy for Life.” It reminded me of Miami once upon a time when the joke circulated that the construction crane had become the city’s official “bird”!

Our inbox is rocking and rolling with new launches at iSaloni as furniture manufacturers prepare for the show with great anticipation (and likely a bit of trepidation considering the global economy). Instead of covering these here, we ask that you check in on the Design Commotion Facebook page for news or click on over to Modenus where V and Tim are going to be doing previews of new products debuting at the fair and Tim will be reporting live), I’m taking a rather #TravelTuesday tack today to shed some light on an initiative that I believe bears watching. It’s an effort by Paul Clemence and Jade Dressler called Green Provocateur (here’s the blog), which will launch on April 10 just as iSaloni gets underway.  They are calling their guerilla installations a “global urban art intervention” and the one in Milan is being sponsored by AMAZElab.

I’ve collaborated with Clemence on articles for Aishti magazine and celebrate his eye for an emotionally-charged architecture so I can only imagine the exhibitions they produce will be powerfully magnetic. “I find architecture’s poetry wherever I go,” says the photographer. Take the time to watch the video and you’ll understand more of the thrust of their vision. You can also follow their guest posts on Metropolis Magazine’s online site Metropolis P/O/V. I can’t wait to see how Clemence’s and Dressler’s point of view ripples across the globe! You can like the Green Provocateur Facebook page here. And visit them on indiegogo here.